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Photographer's Pricing Toolkit

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Regular price $195.00
Whether you’re brand new to photography—and you’re just discovering that charging $500 to shoot a wedding and $50 for a portrait session is a terrible idea—or you’re three years in and still struggling to create a sustainable studio, this Toolkit is for you. With the Pricing Crash Course to walk you through every detail imaginable for determining fixed costs, cost of goods, your time, and much more, Policies for Success to elevate your business practices, and professional Contracts to protect both you and your client. You'll have everything you need to ensure your business will flourish.

Choose from Wedding or Portrait, and your choice of design themes: ICON, META, VIDA or LORE.
Pricing for Photographers Crash Course
(choose from Wedding or Portrait)

Our innovative two-week crash course covers every detail imaginable for determining fixed costs, cost of goods, your time, and much more. You’ll not only have a solid understanding of pricing and profit, but you’ll also have a new price structure in place to ensure your business will flourish.

At the end of the crash course, you will:
• Know the costs of running your business and how those costs relate to pricing
• Understand exactly how much revenue you need to generate annually
• Master the importance of paying yourself
• Determine pricing to reflect your experience, target market, and offerings
• Forge a solid plan for launching your new pricing structure
• Implement pricing that’s both sustainable and profitable

Studio Policies for Success
(choose from Wedding or Portrait)

This handbook is a list of effective policies designed to provide you with guidance and advice, compiled from our experience consulting with hundreds of photographers just like you. We’ve created what we feel are the most crucial policies in portrait photography, all built to minimize wasted time, maximize your sales, and reaffirm your love for the craft. In these pages, you’ll discover not only why each policy is important to your success but also how they impact your business’s bottom line. Its text is available to use in whole or in part; copy and paste these responses into emails and printed/online studio policies, or modify them to suit your own needs and your own business.

Contract
(choose from Wedding or Portrait in ICON, META, LORE or VIDA design styles)

Like any professional business, you and your studio should be protected from potential hazards, including lawsuits, misunderstandings or unplanned incidents. Our exceptionally detailed contract protects both you and your client, by expressing the expectations of both parties. This highly comprehensive contract ensures weddings or portrait sessions will always come together beautifully and without complications. Terms can be mixed and matched into a variety of combinations, for ultimate customization with no detail forgotten.
Printing:
The contracts are 8.5x11 and can be printed on your home/studio printer. Welcome Packet templates were made using Miller's Professional Imaging's templates and can easily be customized for your preferred lab/printer.

File Type & Software:
Pricing Guide and Studio Policies delivered in .PDF format compatible with Acrobat (Adobe Creative Cloud), Preview, and any PDF viewer. Contract templates delivered in .PDF and .INDD format compatible with Acrobat and InDesign (Adobe Creative Cloud), Windows & Mac. 
A few notes from Design Aglow about our products.

Customization: This product is an instant download and is fully customizable unless otherwise noted. A support guide is provided with your product or in our Tutorials section. It offers a generalized overview for customizing the template. NOTE: Both the template and tutorial are designed specifically for professional photographers and assume a working knowledge and intermediate experience with Photoshop and a familiarity with layer masks.

Printing: Unless otherwise noted, all template layouts are formatted for standard professional lab printing. You can print your final products anywhere professional services are provided, however, we do include a recommended lab with your download.

Fonts: Most fonts used in Design Aglow products are free fonts that may already be installed on your computer, or are easily attainable by downloading from the creators. Due to copyright protection, we are unable to include these files directly in the template, but a quick Internet search for the font online will typically yield several resources (font style names are included with your product for easy searching).

About Your Purchase: This product is designed to be used immediately, which is why we made it digital! We do hope you understand, however, that since it is digital, we are unable to offer refunds or exchanges. Before you finalize your purchase, take one more look to be sure it's exactly what you need and that you have the appropriate software.

One more thing: If you haven't purchased from us before, take a minute to review our Copyright Information, for important details on how you legally use this product. It will probably answer most of the questions you may have and explains key product usage guidelines.
Whether you’re brand new to photography—and you’re just discovering that charging $500 to shoot a wedding and $50 for a portrait session is a terrible idea—or you’re three years in and still struggling to create a sustainable studio, this Toolkit is for you. With the Pricing Crash Course to walk you through every detail imaginable for determining fixed costs, cost of goods, your time, and much more, Policies for Success to elevate your business practices, and professional Contracts to protect both you and your client. You'll have everything you need to ensure your business will flourish.

Choose from Wedding or Portrait, and your choice of design themes: ICON, META, VIDA or LORE.
Pricing for Photographers Crash Course
(choose from Wedding or Portrait)

Our innovative two-week crash course covers every detail imaginable for determining fixed costs, cost of goods, your time, and much more. You’ll not only have a solid understanding of pricing and profit, but you’ll also have a new price structure in place to ensure your business will flourish.

At the end of the crash course, you will:
• Know the costs of running your business and how those costs relate to pricing
• Understand exactly how much revenue you need to generate annually
• Master the importance of paying yourself
• Determine pricing to reflect your experience, target market, and offerings
• Forge a solid plan for launching your new pricing structure
• Implement pricing that’s both sustainable and profitable

Studio Policies for Success
(choose from Wedding or Portrait)

This handbook is a list of effective policies designed to provide you with guidance and advice, compiled from our experience consulting with hundreds of photographers just like you. We’ve created what we feel are the most crucial policies in portrait photography, all built to minimize wasted time, maximize your sales, and reaffirm your love for the craft. In these pages, you’ll discover not only why each policy is important to your success but also how they impact your business’s bottom line. Its text is available to use in whole or in part; copy and paste these responses into emails and printed/online studio policies, or modify them to suit your own needs and your own business.

Contract
(choose from Wedding or Portrait in ICON, META, LORE or VIDA design styles)

Like any professional business, you and your studio should be protected from potential hazards, including lawsuits, misunderstandings or unplanned incidents. Our exceptionally detailed contract protects both you and your client, by expressing the expectations of both parties. This highly comprehensive contract ensures weddings or portrait sessions will always come together beautifully and without complications. Terms can be mixed and matched into a variety of combinations, for ultimate customization with no detail forgotten.
Printing:
The contracts are 8.5x11 and can be printed on your home/studio printer. Welcome Packet templates were made using Miller's Professional Imaging's templates and can easily be customized for your preferred lab/printer.

File Type & Software:
Pricing Guide and Studio Policies delivered in .PDF format compatible with Acrobat (Adobe Creative Cloud), Preview, and any PDF viewer. Contract templates delivered in .PDF and .INDD format compatible with Acrobat and InDesign (Adobe Creative Cloud), Windows & Mac. 
A few notes from Design Aglow about our products.

Customization: This product is an instant download and is fully customizable unless otherwise noted. A support guide is provided with your product or in our Tutorials section. It offers a generalized overview for customizing the template. NOTE: Both the template and tutorial are designed specifically for professional photographers and assume a working knowledge and intermediate experience with Photoshop and a familiarity with layer masks.

Printing: Unless otherwise noted, all template layouts are formatted for standard professional lab printing. You can print your final products anywhere professional services are provided, however, we do include a recommended lab with your download.

Fonts: Most fonts used in Design Aglow products are free fonts that may already be installed on your computer, or are easily attainable by downloading from the creators. Due to copyright protection, we are unable to include these files directly in the template, but a quick Internet search for the font online will typically yield several resources (font style names are included with your product for easy searching).

About Your Purchase: This product is designed to be used immediately, which is why we made it digital! We do hope you understand, however, that since it is digital, we are unable to offer refunds or exchanges. Before you finalize your purchase, take one more look to be sure it's exactly what you need and that you have the appropriate software.

One more thing: If you haven't purchased from us before, take a minute to review our Copyright Information, for important details on how you legally use this product. It will probably answer most of the questions you may have and explains key product usage guidelines.

Customer Reviews

Based on 4 reviews
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S
S.P.
Little bit of magic

When I got my product I started reading right away. Within a day I already had a price sheet set up for my client that I felt comfortable with, AND it was worded with elegance and confidence. I am on a mission to buy all the products haha I ABSOLUTELY LOVE DESIGN AGLOW !

S
S.B.
Awesome, elegant and useful

Are you a portrait photographer? Do you know your numbers? I am discovering mine! Thanks Design Aglow for another awesome, elegant and useful product for photographers

A
A.W.
A cornerstone resource

The Essential Pricing Guide is just that…essential. The wealth of information and guidance provided in this product is really unbelievable! Not one stone has been left unturned, and it can guide both seasoned portrait photographers and those just starting out through tricky budgeting, pricing, and planning hurdles. We get emails daily from those just beginning their business, asking sweeping questions about the hows and whys of our operation. We now have the perfect resource to point them towards. This pricing guide should be a cornerstone resource for all portrait photographers serious about their business.

C
C.S.
Whole paradigm shift

I just couldn't put it away. I worked through the whole thing from start to finish. VERY different approach from what I'm used to hearing (which is the "multiply it by 7 or 10 for prints and by 3 or 4 for canvases/books" etc. It's a whole paradigm shift! I'm planning on reviewing it and comparing it to EVERYTHING I've heard in the last 3 years. It's THAT different.