We have all heard the stories of photography studio disasters; you know, the ones that make you cringe with dread. Oftentimes, many of the disasters that sink a studio aren't considered in advance, which is why Design Aglow has assembled a dream team of industry advisors to prevent the unthinkable.
In truth, almost all client and business miscommunications can easily be avoided with the simple preliminary measure of instituting strong policies. With a little foresight, you can ensure business success before you even interact with a client.
The Essential Portrait Studio Policies for Success serves as a comprehensive guide to ensure the highest level of success for wedding and portrait photographers.
This handbook is a list of effective policies designed to provide you with guidance and advice, compiled from our experience consulting with hundreds of photographers just like you. We’ve created what we feel are the most crucial policies in portrait photography, all built to minimize wasted time, maximize your sales, and reaffirm your love for the craft. In these pages, you’ll discover not only why each policy is important to your success but also how they impact your business’s bottom line. Its text is available to use in whole or in part; copy and paste these responses into emails and printed/online studio policies, or modify them to suit your own needs and your own business.
Learn procedures for challenges like strategizing session fees, methods for heading off cancellations and tardiness, how to handle retouching requests, and what the best in the business are doing to sell digital files. 21 key topics provide essential procedural information for before, during, and after the portrait session. Each tip is followed with clear instructions about WHY the particular practice is important and HOW it helps with your success.
• Delivered in 19 page PDF format, view right from your hard drive or iPad for easy archiving and navigation
It's Sellable: Your clients will appreciate having professional policies that they can both understand and respect. Never worry about the threat of a portrait session crisis turning into a legal and logistical nightmare.
It's a Time Saver: Simplify your process and keep your customers pleased by utilizing these tried and true methods. In most cases, difficulty with client relations stems singularly from a lack of, or misinterpretation of policies. Answering the concerns of your clients BEFORE moving forward eliminates future disparity and frustration, saving time AND money.
It Shapes Your Image: Our collection of key policies were carefully selected and developed by our top contributors. Learn from the successful methods of the best in the business, and develop an image that is a sure win.
A few notes from Design Aglow about our product
Customization: This product is an instant download and is fully customizable unless otherwise noted. A support guide is provided with your product, or in our Tutorials section. It offers a generalized overview for customizing the template. NOTE: Both the template and tutorial are designed specifically for professional photographers and assume a working knowledge and intermediate experience with Photoshop and a familiarity with layer masks.
Printing: Unless otherwise noted, all template layouts are formatted for standard professional lab printing. You can print your final products anywhere professional services are provided, however we do include a recommended lab with your download.
Fonts: Most fonts used in Design Aglow products are standard system fonts that may already be installed on your computer, or are easily attainable by downloading from the creators. Due to copyright protection, we are unable to include these files directly in the template, but a quick Internet search for the font online will typically yield several resources (font style names are included with your product for easy searching).
About Your Purchase: We understand inspiration knows no boundaries and that you're probably eager to get started. This product is designed to be used immediately, which is why we made it digital! We do hope you understand, however, that since it is digital, we are unable to offer refunds or exchanges. Before you finalize your purchase, take one more look to be sure it's exactly what you need and that you have the appropriate software.
One more thing: If you haven't purchased from us before, take a minute to review our Copyright Information, for important details on how you legally use this product. It will probably answer most of the questions you may have, and explains key product usage guidelines.
Have questions? Contact us anytime. A friendly, intelligent member of Design Aglow will be happy to offer assistance during our operating hours, M-F 9:00-5:00 (U.S. Pacific Standard Time).
Sometimes great things really do come in small packages. Perfect for clients on the go, Mini Sessions deliver a custom boutique photography experience without a huge time (or financial) investment. The Design Aglow Mini Session Guide includes step-by-step instructions to guide you through the entire process, from lighting, to handling clients, time squeezes, and session workflow.
With our Guide to lead your way, your studio can feature an entire year of gorgeous Mini Session events in five themes: Spring, Summer, Fall, Winter & Anytime. Ideal for building buzz, bringing in new clients, and generating business during slower times of the year, our comprehensive Mini Session package will get you started as soon as you download!
• A thorough, 21 page illustrated guide that shares how to maximize your profits with mini sessions
• Tips for organizing your time and your day around your clients
• Ideas for engineering your workflow to deliver maximum returns for minimal effort
• Beautiful, customizable Mini Session marketing postcard templates that coordinate with each theme and get the word out to clients both old and new
• Lighting diagrams detailing the setup of ambient plus flash, studio lighting, or outdoors
• Workflow and marketing ideas and inspiration=
• Printable scheduling form template
• Bonus photography, style, safety, and marketing tips and shortcuts
Please note: We supply the names of the free fonts used, but .ttf files must be downloaded from other providers. See Usage for additional details.
Compatible with Photoshop CS and newer, InDesign CS4 and newer, Windows & Mac.
It's Sellable: Use the Mini Session Guide to create a system that works for you and your clients, and let our creative tools help you make a big impact. Book clients easily with the included professionally-designed marketing tools.
It's a Time Saver: Mini sessions might be abbreviated in length, but without proper planning they can easily be just as much work as a traditional shoot. This guide provides a simple approach to organizing your sessions and helps you create a manageable schedule that promises to maximize your time, while saving a tremendous amount of organizational effort.
It Shapes Your Image: The Mini Session Guide helps you craft a luxury boutique experience that will create a buzz in your community. Building business is about bringing in new clients; once they experience your minis, they’ll want to come back for more!
Client issues got you feeling a little stumped? If your written responses are about as awkward as a giraffe on crutches, then lean on our Studio Success Guide to learn how to always say the right thing.
Design Aglow delivers the best photography client communication practices to implement in every sticky situation and then follows up with 7 of the most common difficult client issues and how to flawlessly respond.
Digital files, damaged goods, and cancellations…. we’ve got those issues handled. The only drama you’ll have left will be in your Netflix queue (and not in your inbox). You’re welcome.
• 17 page PDF with our best practices to implement in all client communications to leave you feeling confident and empowered
• The 7 most common client issues and how to effectively respond like a pro without losing face or profit
• Policy suggestions to operate a successful and sustainable studio business
• Adobe Acrobat, Preview, or any PDF Viewer, Windows and Mac
Save Time: Hours redeemed and anxiety relieved by no longer having to worry about what to say when a difficult issue arrises.
Profitability: Access to sound studio policies that will leave your bottom line untouched when clients make unrealistic demands.
A Good Reputation: Run your business by communicating consistent and thoughtful responses and you’ll gain a reputation of being professional, savvy and about as cool as an organic cucumber amongst your clients and colleagues.