The transition to IPS has been a long slow process for me. The Design Aglow IPS Course has been an amazing tool thus far. It has so much useful practical information and includes information that I was able to implement right away. I highly recommend this course to anyone who is starting IPS.
I'd been shoot & burn for years and had always wanted to do IPS. This material gave me the tools and confidence I needed to make the switch. It made the transition seamless.
I've been doing IPS for about a year now, but felt I needed some more education. This guide was a great supplement to the things I've already been doing and offered a few more ideas I hadn't thought about before. I also liked the references to additional sources and the case studies at the end of every chapter. Overall, a good investment, even for those who may already be doing in-person sales.
Where should I start? The IPS course really is my highest invest at Design Aglow - and I do not regret it. This course is divided into 4 modules, one module per week. It explains clearly the IPS concept and prepares you for switching from shoot & burn to IPS. This course breaks the big steps into mini steps, so that you do not get lost or get the feeling that you will never make it. Additionally, it contains interviews of photographers who use IPS. They describe what works best for their studio as every business and market might have different requirements. It encourages to not give up but try a different way. It describes how to handle difficult customers, how to set up your website, how to choose for and purchase samples, etc. Thanks Design Aglow for this course!