Aglow Blog

Read industry insights and creative business education for running your professional photography studio.

How to Get a Jump Start on Next Year's Sales

Does your business hear those crickets chirping in January, February and even March?

If you are like most photographers you get slammed with business during fall, only to have everything come to a screeching halt as Santa heads out to deliver those photo gifts.

So how can you plan for that dead period right after the holidays?

We have a smart and effective way to add some extra cha-ching in your Christmas stocking and to get sessions on the books for those sloooooooow days of winter.

Read more

Does your business hear those crickets chirping in January, February and even March?

If you are like most photographers you get slammed with business during fall, only to have everything come to a screeching halt as Santa heads out to deliver those photo gifts.

So how can you plan for that dead period right after the holidays?

We have a smart and effective way to add some extra cha-ching in your Christmas stocking and to get sessions on the books for those sloooooooow days of winter.

Read more


15 Ways to Build a Destination Wedding Following

My last post for Design Aglow on “25 Ways to Build a Local Following” was well-received in the photography community. One reader in specific asked for a similar article, but geared towards destination wedding photography. I love writing topics that are explicitly asked for, so let’s dive right in! First I’ll step back from the specific topic of “destination wedding photography” for a moment and look at marketing as a whole and how you can create an effective marketing plan. Here is a proven 3-step approach to market anything to anyone:

Read more

My last post for Design Aglow on “25 Ways to Build a Local Following” was well-received in the photography community. One reader in specific asked for a similar article, but geared towards destination wedding photography. I love writing topics that are explicitly asked for, so let’s dive right in! First I’ll step back from the specific topic of “destination wedding photography” for a moment and look at marketing as a whole and how you can create an effective marketing plan. Here is a proven 3-step approach to market anything to anyone:

Read more


Inside Real Studios: Tiny Touch Photography

Being able to have a large professionally designed space has been wonderful in portraying to my clients the level of luxury that they are receiving when the work with our studio. The mood is set for them the moment they walk through the doors. They are able to see large examples of my work, and be able to roam around and not be clustered into a little room. Many times a clients sees the images of our studio online and fall in love with the idea of working with us.

Read more

Being able to have a large professionally designed space has been wonderful in portraying to my clients the level of luxury that they are receiving when the work with our studio. The mood is set for them the moment they walk through the doors. They are able to see large examples of my work, and be able to roam around and not be clustered into a little room. Many times a clients sees the images of our studio online and fall in love with the idea of working with us.

Read more


18 months of complete studio organization is yours

Imagine every aspect of your photography business, completely organized. No matter what month it is, it’s never too late to get organized. Just because it’s August doesn’t necessarily mean that the rest of your summer and year has to fit within the confines of sticky notes and smartphone reminders. You still have goals to fulfill this year! The Big Picture Planner planner spans 18 entire months (and onward!), so why not get a jump start on setting yourself up for complete studio organization today?

Read more

Imagine every aspect of your photography business, completely organized. No matter what month it is, it’s never too late to get organized. Just because it’s August doesn’t necessarily mean that the rest of your summer and year has to fit within the confines of sticky notes and smartphone reminders. You still have goals to fulfill this year! The Big Picture Planner planner spans 18 entire months (and onward!), so why not get a jump start on setting yourself up for complete studio organization today?

Read more


Inside Real Studios: Ryaphotos

As much as I would love to have a big commercial space, having a small in-house studio gives me total freedom and flexibility when I plan out my calendar. The type of photography that I do requires me to be on the go all the time so this setup works perfectly for me at this point in my career. If you are planning to shoot in a studio, make sure you have enough natural light and keep the old adage in mind that less is more. You don't need a ton of space, if you streamline and keep things minimal it all works.

Read more

As much as I would love to have a big commercial space, having a small in-house studio gives me total freedom and flexibility when I plan out my calendar. The type of photography that I do requires me to be on the go all the time so this setup works perfectly for me at this point in my career. If you are planning to shoot in a studio, make sure you have enough natural light and keep the old adage in mind that less is more. You don't need a ton of space, if you streamline and keep things minimal it all works.

Read more