Aglow Blog

Read industry insights and creative business education for running your professional photography studio.

18 months of complete studio organization is yours

Imagine every aspect of your photography business, completely organized. No matter what month it is, it’s never too late to get organized. Just because it’s August doesn’t necessarily mean that the rest of your summer and year has to fit within the confines of sticky notes and smartphone reminders. You still have goals to fulfill this year! The Big Picture Planner planner spans 18 entire months (and onward!), so why not get a jump start on setting yourself up for complete studio organization today?

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Imagine every aspect of your photography business, completely organized. No matter what month it is, it’s never too late to get organized. Just because it’s August doesn’t necessarily mean that the rest of your summer and year has to fit within the confines of sticky notes and smartphone reminders. You still have goals to fulfill this year! The Big Picture Planner planner spans 18 entire months (and onward!), so why not get a jump start on setting yourself up for complete studio organization today?

Read more


Finding Your Niche, Part Two: How To Make Niche Marketing Work For You

We all know that professional photography is full of its own niche markets. From seniors to maternity to architecture to food to infants, there’s truly something out there for everybody. When moving into your own niche, you may find that there’s more competition than you initially thought. Depending on your location and market, there could be dozens of photographers who specialize in the same things you do. So how do you cater to your niche without blending in with the crowd?

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We all know that professional photography is full of its own niche markets. From seniors to maternity to architecture to food to infants, there’s truly something out there for everybody. When moving into your own niche, you may find that there’s more competition than you initially thought. Depending on your location and market, there could be dozens of photographers who specialize in the same things you do. So how do you cater to your niche without blending in with the crowd?

Read more


Inside Real Studios: Ryaphotos

As much as I would love to have a big commercial space, having a small in-house studio gives me total freedom and flexibility when I plan out my calendar. The type of photography that I do requires me to be on the go all the time so this setup works perfectly for me at this point in my career. If you are planning to shoot in a studio, make sure you have enough natural light and keep the old adage in mind that less is more. You don't need a ton of space, if you streamline and keep things minimal it all works.

Read more

As much as I would love to have a big commercial space, having a small in-house studio gives me total freedom and flexibility when I plan out my calendar. The type of photography that I do requires me to be on the go all the time so this setup works perfectly for me at this point in my career. If you are planning to shoot in a studio, make sure you have enough natural light and keep the old adage in mind that less is more. You don't need a ton of space, if you streamline and keep things minimal it all works.

Read more


The F Stops Here: Should I Lower My Prices To Compete?

Not so long ago, in a small town in the American Midwest, there existed no less than 5 photography studios: all branded in bright colors, along with the photographer’s name. Nestled in downtown, each studio storefront displayed cheerful young families, forever frozen in an almost identical pose.

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Not so long ago, in a small town in the American Midwest, there existed no less than 5 photography studios: all branded in bright colors, along with the photographer’s name. Nestled in downtown, each studio storefront displayed cheerful young families, forever frozen in an almost identical pose.

Read more


The F Stops Here: I'm Not Really In The Business of Snapping A Few Quick Shots

"I just need a few quick shots for a holiday card/engagement announcement. It won’t take long.”

Clients will assume you’d jump at the opportunity to take a couple of photos; it’s easy money after all. The shoot itself won’t take more than 20 minutes from start to finish, right?

Wrong.

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"I just need a few quick shots for a holiday card/engagement announcement. It won’t take long.”

Clients will assume you’d jump at the opportunity to take a couple of photos; it’s easy money after all. The shoot itself won’t take more than 20 minutes from start to finish, right?

Wrong.

Read more