Aglow Blog

Read industry insights and creative business education for running your professional photography studio.

Photographers, How to use Pinterest for your Business

Do you know how to use the wonderful and FREE resource, Pinterest, to market your photography business? 

The Essential Pinterest Marketing Guide breaks down each step for utilizing this fantastic tool. Take the guess work out of Pinterest marketing.

Read more

Do you know how to use the wonderful and FREE resource, Pinterest, to market your photography business? 

The Essential Pinterest Marketing Guide breaks down each step for utilizing this fantastic tool. Take the guess work out of Pinterest marketing.

Read more


Is It Ever Okay to Shoot for Free?

So, a brand-new wedding blog wants to borrow a few of your images for an article -- it’ll be great exposure! Or a local charity wants you to donate a free session for a good cause. Or maybe your friend wants you to photograph her adorable newborn, and it’ll be a perfect chance to practice…

Read more

So, a brand-new wedding blog wants to borrow a few of your images for an article -- it’ll be great exposure! Or a local charity wants you to donate a free session for a good cause. Or maybe your friend wants you to photograph her adorable newborn, and it’ll be a perfect chance to practice…

Read more


5 Must Have Products for New Photographers

Making the decision to open a photography business can be a daunting task. New photographers often ask themselves, “How much should I charge?”, “Am I legally covered for accidents and damaged gear?”, “How can I communicate with my clients on a professional level?”. Design Aglow is here to help you with every step of your photography journey. Here are our Top 5 Must Have Products for photographers that want to start out on the right foot.

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Making the decision to open a photography business can be a daunting task. New photographers often ask themselves, “How much should I charge?”, “Am I legally covered for accidents and damaged gear?”, “How can I communicate with my clients on a professional level?”. Design Aglow is here to help you with every step of your photography journey. Here are our Top 5 Must Have Products for photographers that want to start out on the right foot.

Read more


How to Get a Jump Start on Next Year's Sales

Does your business hear those crickets chirping in January, February and even March?

If you are like most photographers you get slammed with business during fall, only to have everything come to a screeching halt as Santa heads out to deliver those photo gifts.

So how can you plan for that dead period right after the holidays?

We have a smart and effective way to add some extra cha-ching in your Christmas stocking and to get sessions on the books for those sloooooooow days of winter.

Read more

Does your business hear those crickets chirping in January, February and even March?

If you are like most photographers you get slammed with business during fall, only to have everything come to a screeching halt as Santa heads out to deliver those photo gifts.

So how can you plan for that dead period right after the holidays?

We have a smart and effective way to add some extra cha-ching in your Christmas stocking and to get sessions on the books for those sloooooooow days of winter.

Read more


15 Ways to Build a Destination Wedding Following

My last post for Design Aglow on “25 Ways to Build a Local Following” was well-received in the photography community. One reader in specific asked for a similar article, but geared towards destination wedding photography. I love writing topics that are explicitly asked for, so let’s dive right in! First I’ll step back from the specific topic of “destination wedding photography” for a moment and look at marketing as a whole and how you can create an effective marketing plan. Here is a proven 3-step approach to market anything to anyone:

Read more

My last post for Design Aglow on “25 Ways to Build a Local Following” was well-received in the photography community. One reader in specific asked for a similar article, but geared towards destination wedding photography. I love writing topics that are explicitly asked for, so let’s dive right in! First I’ll step back from the specific topic of “destination wedding photography” for a moment and look at marketing as a whole and how you can create an effective marketing plan. Here is a proven 3-step approach to market anything to anyone:

Read more