Aglow Blog

Read industry insights and creative business education for running your professional photography studio.

Photographers: Do you Believe in Portraits?

Design Aglow founder and photographer Lena Hyde walks you through the importance of offering physical prints in wall galleries and heirloom albums to your clients and provides a few tips to get you started.

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Design Aglow founder and photographer Lena Hyde walks you through the importance of offering physical prints in wall galleries and heirloom albums to your clients and provides a few tips to get you started.

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The Anatomy of a Client Welcome Packet

Letting your clients know you’re worth it, and setting early expectations for a fantastic experience.

Welcome packets set the scene for a boutique photography experience and position you as the premier studio in your market. Do you crave this type of bespoke presentation for your art and brand but don’t know where to begin? If that’s the case, let us help you. There are so many benefits you can gain from utilizing welcome packets, and you can absolutely use them to elevate your business.

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Letting your clients know you’re worth it, and setting early expectations for a fantastic experience.

Welcome packets set the scene for a boutique photography experience and position you as the premier studio in your market. Do you crave this type of bespoke presentation for your art and brand but don’t know where to begin? If that’s the case, let us help you. There are so many benefits you can gain from utilizing welcome packets, and you can absolutely use them to elevate your business.

Read more


Mastering Virtual Product Sales for Wedding + Portrait Photographers

Mastering the art of virtual product sales is easier than you think! Learn how to increase your sales without setting aside time for another in-person client meeting. Created in partnership with Design Aglow contributor Allie Siarto, this course is perfect for Wedding or Portrait photographers that simply don't have time for in-person sales but want to increase their bottom line.

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Mastering the art of virtual product sales is easier than you think! Learn how to increase your sales without setting aside time for another in-person client meeting. Created in partnership with Design Aglow contributor Allie Siarto, this course is perfect for Wedding or Portrait photographers that simply don't have time for in-person sales but want to increase their bottom line.

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The Top 5 Branding Mistakes Photographers Make

Creating a strong brand for yourself can be difficult. Here are our top 5 branding mistakes that you can make in your photography business and how to avoid them. 

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Creating a strong brand for yourself can be difficult. Here are our top 5 branding mistakes that you can make in your photography business and how to avoid them. 

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Photography Lookbooks: The Secret to Standing out from the Competition

Our exclusive line of Photography Lookbooks provide an aspirational overview of your work and your product offerings and are currently the hottest marketing tools for your photography business.

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Our exclusive line of Photography Lookbooks provide an aspirational overview of your work and your product offerings and are currently the hottest marketing tools for your photography business.

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