Today we're taking a peek inside the studio of Tamsen Donker of Creative Clicks Photography.
In what kind of space is your studio located, and where?
Residential, Smithville, ON, Canada
How long have you been there?
What makes your studio special?
I love the challenge of working creatively within the constraints of my tiny space. It was very important for me to have a space for everything- shooting, gear, props, supplies, changing area, as well as wardrobe and a comfortable seating area for my clients. I also use the space for In-Person Sales and so organization and layout was key in here. It has been a labor of love over the years to get it just exactly how it is today and it's perfect. Every time a client walks in, they're surprised and impressed with the space. It's so nice to see them immediately feel comfortable and at home in my space!
How has it helped your business?
Having a studio changed everything about the service I was able to offer my clients. Previously I would come to them, not knowing what I'd be working with as far as light, space, etc. I could only take a few key things with me and I couldn't create the same imagery for each client as they might see in my portfolio. Most importantly, I was not able to create the luxurious experience for my clients like I wanted. Now, in my studio, I work in a controlled environment much more conducive to photographing newborns. It's warm and flooded with natural light, it's quiet and serene. It's a comfortable space where parents can truly relax. A makeup artist makes mom feel truly pampered and having a studio wardrobe to borrow clothing from has been wildly popular with my clients. I have everything I need to consistently create beautiful imagery and a wonderfully luxurious experience for my clients!
Do you have any tips for opening a studio?
I originally struggled with having a tiny space and wanting to do so much with it, yet it was the space that ended up being a blessing to me. Everything I brought into the studio was carefully considered. Did it have more than one purpose? Would it suit my needs and go with my brand? These careful deliberations enabled me to truly define my style and refine my space into the beautiful, hardworking studio it is now. I suggest thinking very carefully of how you will use your studio and the pieces you put in it. Not only will your wallet thank you, but you will be happier with your results as well.
What products do you sell the most?
Albums, prints and digital files.
Do you use Design Aglow products in your studio? If so, which product(s), and how have they helped your sales?
Yes! I purchased a Portrait Magazine many years ago and have used it in my business ever since. It's been highly tweaked over the years to suit my style and to showcase my portraits, my style, and introduce my studio and pricing to potential clients. I've received many comments on the professional look and feel of the magazine and have a few copies in my studio as well to give to my clients.
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When you are finished with your photo session or wedding, do you feel a bit like that guy that was recently dragged off the airplane, semi-conscious and bleeding? Because that is basically what it feels like when you’ve lost control of your clients.
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Letting your clients know you’re worth it, and setting early expectations for a fantastic experience.
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