Blink and you’ll miss it! The New Year is upon us, and we know it is going to be your best one yet! In order to assure your greatest measure of success with the least amount of time spent away from your craft, we’re also launching into 2015 with our most intuitive studio resources yet!
What’s our resolution for 2015? Simple. Our mission is to help you become:
Feel like you’re spinning your wheels (and your tire’s going flat)? Keep a list of five things you plan to accomplish each day in post-it notes, either in an app or pasted to your desk. Whether action items are small, like “Book a doctor’s appointment” or big like “Engagement session today,” it’s amazing how accomplished you feel when you’re taking action, even on the tiny things.
Make time count: Check out our Big Picture Planner for 2015! Not only does this little beauty build on our 2014 Planner, it’s even more…and we all love more.
Turn that frown upside down! Your career should embrace the best of your work life, so keep a folder or a ‘happy’ board of client letters, your favorite sessions and pictures and quotes to energize you. Lean on creative friends to share troubles and triumphs. Not every day has a silver lining, but it can feel a lot less grey when you keep a pep board (and squad) nearby.
The “fun” in Function: Take the guesswork out of marketing your business and spend more time doing what you love! Our Photographer’s PR & Marketing Guide means you spend less time obsessing and more time being.
You don’t have to crook your little finger while sipping tea to be worldly. We’re talking about staying on the cutting edge of marketing, whether it’s studying your favorite brands for ideas about sharing images (that get shared) on social media or attending seminars to boost your reach through email blasts.
Market share: Our Studio Look Book proves you know your market. Help clients visualize their sessions flawlessly as finished art pieces, and upsell and establish yourself as the ‘go to’ photography studio.
We all want success, but measurable goals are the difference between being on the right track (or about to derail into Fail-o-polis). Know what you want to accomplish, and make a list of 3-5 bulleted points showing actionable items you can take. Set a regular appointment with yourself to evaluate those goals. Are you making headway, or are you heading in the wrong direction?
Go for the Goal: To keep your workflow at the forefront of smooth, actionable motion, our Studio Workflow Assistant is the easy peasy key to ensuring a flawless, branded behind the scenes studio experience for you and your clients.
Inspiration can spring (surprise!) from the most seemingly mundane places. For a week, challenge yourself to look at an ordinary found object (like oatmeal) or situation (walking the dog) in a new light. When you look for the interesting angle, you’re expanding your creative bounds and thinking outside the box. Don’t be afraid to try new things. You’re an artistic dynamo!
The price is right: Succeed simply with basic business finance and budgets. Our Pricing Guides provide Best Practices, calculating your time and paycheck and pricing to support your brand strategy. We even provide three ready-to-use price lists that you can put into place today!
From a very early age I loved taking pictures and looking at them in magazines and books, but the art of photography captured my heart when I was a teenager, on my first overseas trip to Wales. From that point, I began shooting with a little film SLR and having my friend model for me. In college I took some digital photography and visual communication courses as part of my communication studies major, and decided to pursue a career in photography. I became a legal business and took my first paid client at age 20, and it's been quite a journey and adventure over the past nine years.