How to Get a Jump Start on 2015 Sales

How to Get a Jump Start on 2015 Sales

Does your business hear those crickets chirping in January, February and even March?

If you are like most photographers you get slammed with business during fall, only to have everything come to a screeching halt as Santa heads out to deliver those photo gifts.

So how can you plan for that dead period right after the holidays?

We have a smart and effective way to add some extra cha-ching in your Christmas stocking and to get sessions on the books for those sloooooooow days of winter.

Gift Certificates

We all have those clients that need a gift in a pinch. Hello, every dad everywhere.
Why not be prepared with gorgeous, prepackaged gift certificates lined up and ready for clients to add-on as they come in for fall sessions?

Go the extra mile, take a photo of your beautiful prepackaged gift certificates and post about them on your blog, social media outlets, and even in your newsletter.

What You Need

A Design Aglow Show & Sell Kit (Or your favorite 5x7 frames)
4x6 or 5x7 Blank Gift Certificates
Pretty Packaging

How to Sell

Frame your gift certificates and style them with pretty ribbons and packaging, ready for gifting. Then, stage a photoshoot for your new product. Market your gift certificates and be sure to highlight their thoughtfulness.

Ideas for social media posts:
Treat mom with the beautiful family session she always wanted. Your Studio Photography’s Framed Gift Certificates make the perfect, thoughtful gift this holiday season”.

Need a last minute gift for that special someone? We now offer beautifully framed gift certificates for newborn, maternity, and family photo sessions.

You can offer gift certificates for any amount. You can also make certificates for a specific package (think January mini session), a product (like a framed 11x14 with your session), or a percentage off (30% off sessions before March 2015).

Pre-package your frames all at once for an easy and quick holiday sale! Or give each one as a gift with a purchase over $x so your best clients can give to their friends.




Also in Design Aglow Blog

Free Wedding Day Checklist for Photographers
Free Wedding Day Checklist for Photographers

0 Comments

Read More

Wedding Week 2017: Meet Mark Martucci
Wedding Week 2017: Meet Mark Martucci

0 Comments

I’ve been taking photographs ever since I can remember, but once I entered the world of wedding photography I felt the need to really understand my gear. Once you really learn your tools, you can worry less about the technical side and focus on putting your vision into that single frame. I feel the faster I can work, and the more intuitively I know my equipment, the more creative I can be. Wedding photography can make you a pro really fast. I think that artistic pressure is what drove me towards it.

Read More

Wedding Week 2017: Meet Cassandra Zetta
Wedding Week 2017: Meet Cassandra Zetta

0 Comments

As a lifelong fine artist, I didn’t fall in love with photography until post-college. I was a graphic design major who landed a non-creative position in the industry. Upon searching for a creative outlet, and being the hopeless romantic that I am, I discovered wedding photography and was immediately hooked. I poured everything I had into learning the medium so that I could eventually start my own business, which happened a couple of years later in 2012 — also the year I was married.

Read More