product spotlight: pricing guide for portrait photographers

 

 The numbers behind your business might not be pretty, whimsical, or full of joy... but they are important! One of the primary causes for failure in small businesses is not the quality of work produced, but the inability to get a handle on finances, costs, and profits. Understanding the true cost considerations of your business allows you to determine how to price to cover your costs, then to price for your brand - two very different, but equally important, concepts. Design Aglow has created another exceptional educational tool that will cover the groundwork of basic business finance and budgets, provide you with Best Practices thinking to set up budgets for cost recovery, calculating your time and paycheck and pricing to support your brand strategy. In addition, we have provided you with three ready-to-use price lists that you can put into place today to immediately achieve profitable sales. Finally, of course, we have our industry experts weigh in with their thoughts and experiences to place everything into a perspective you will understand. The Essential Pricing Guide for Portrait Photographers is a mini-MBA created just for you! Hear what other professionals are saying: "The Design Aglow Pricing Guide for Portrait Photographers is a fantastic resource that no one should miss.  It explains how to create prices in such a easy to understand way that applies to both just starting out photographers as well as experienced professionals. With this guide you will never second guess your price list again!" - Laura Novak, Little Nest Portraits "I just couldn't put it away. I worked through the whole thing from start to finish. VERY different approach from what I'm used to hearing (which is the "multiply it by 7 or 10 for prints and by 3 or 4 for canvases/books" etc. It's a whole paradigm shift! I'm planning on reviewing it and comparing it to EVERYTHING I've heard in the last 3 years. It's THAT different." - Caryn Scanlon "The Essential Pricing Guide is just that....essential.  The wealth of information and guidance provided in this product is really unbelievable!  Not one stone has been left unturned, and it can guide both seasoned portrait photographers and those just starting out through tricky budgeting, pricing, and planning hurdles.  We get emails daily from those just beginning their business, asking sweeping questions about the hows and the whys of how we operate.  We now have the perfect resource to point them towards.  This pricing guide should be a cornerstone resource for all portrait photographers serious about their business." -Angela Weedon "Are you a portrait photographer? Do you know your numbers? I am discovering mine thanks to this Pricing Guide - thanks Design Aglow for another awesome (elegant and useful) product for photographers." - Seshu Badrinath, Seshu Photography




Also in Design Aglow Blog

Get It Together: Monday IS a Workday!
Get It Together: Monday IS a Workday!

0 Comments

Somebody, somewhere has decided that Sunday & Monday are the days that photographers should be taking off. And we agree that everyone needs time with friends & family, time to catch up on Netflix, and time to do the laundry. But is your work schedule working for you?

Read More

Who’s In Charge Here?
Who’s In Charge Here?

0 Comments

When you are finished with your photo session or wedding, do you feel a bit like that guy that was recently dragged off the airplane, semi-conscious and bleeding? Because that is basically what it feels like when you’ve lost control of your clients. 

The good news is it doesn’t have to be that way. You just need to reclaim the power.

Read More

Anatomy of a Client Welcome Packet
Anatomy of a Client Welcome Packet

0 Comments

Letting your clients know you’re worth it, and setting early expectations for a fantastic experience.

Welcome packets set the scene for a boutique photography experience and position you as the premier studio in your market. Do you crave this type of bespoke presentation for your art and brand but don’t know where to begin? If that’s the case, let us help you. There are so many benefits you can gain from utilizing welcome packets, and you can absolutely use them to elevate your business.

Read More