It's a busy photographer's dream: their holiday card collections laid out in a luxe, customizable catalog, ready to be printed or sent as an online PDF. Our 2013 Studio Holiday Card Catalog highlights color palettes, greetings, and layouts, so that your clients are ready to place their card order before you meet for the sales consultation! And the included bonus content puts you in the selling frame of mind, sharing tips, tricks, and professionally written verbiage used by successful studios to maximize their holiday revenue.
Put simply, the Studio Holiday Card Catalog is the best $10 you'll spend all season. We've created this truly dynamic instructional sales tool to help you sell holiday cards to every single client, with ease and great style. This easy-to-use catalog displays ALL of our stunning holiday card collections. With fully layered Photoshop and InDesign files, you can choose to edit the product listing to include your own designs, or use our handy direct link to an unbranded online version for clients to peruse the catalog as is. Use it to discover your client's favorite designs before purchasing them from our shop so you're guaranteed success both in satisfying your client's needs and in profiting from your offerings.
Click here to see it in the shop and start increasing your holiday sales today!
Dear Ashley and Graham circa 2008,
Your business will not live and die by social media. You're going to be tempted to put more time into Facebook and Instagram than you do into in-person relationships because it will feel like that's what everyone else is doing; it will feel like the only way to keep up. Resist that temptation. Resist the urge to jump on the ever changing hamster wheel of social media. When you get on that hamster wheel it will feel like you're running as fast as you can and getting nowhere. And that's exactly where sinking unscheduled, unintentional time into social media will get you: nowhere.
Next to framed art, albums are a favorite, no-brainer product you should be offering every client. Albums are the one product that truly stands the test of time and will be treasured for generations to come. Not long ago, album design went a bit “photographers-gone-wild” with acrylic, metal, and even fur covers. Remember that panoramic ultra-wide album fad?
Luckily the tide has turned back to favoring a classic, luxury presentation.