Holiday season is right around the corner....are you selling holiday cards to every client? It's easier than ever with three of our newest collections! Joyful Tidings: Holiday Card & Sales Kit With a traditional flourish, the Joyful Tidings Kit puts a classic stationery shop in your studio. Nostalgic notes will have your clients wishing “Merry Everything!” with this complete card line, which you can launch within minutes of download. Design Aglow's revolutionary modular system for selling holiday cards allows you to mix and match all the card's elements--layouts, graphics, greetings, and colorways--for the ultimate custom card collection. Use the Joyful Tidings Kit to work smarter, not harder: use this stationery suite to save time, increase sales, and streamline your holiday workflow. Minimalist Holiday Card Collection Deck the halls with chic modern style: the Holiday Cards: Minimalist Collection uses sleek typography and wide open spaces to wish a modern seasons' greetings. These clean, image-focused layouts let your images shine, channeling the vibe of a fine art photography exhibit. Designed to coordinate with our other Minimalist suites, this unconventional, ornament-free card collection will impress clients with a contemporary aesthetic. Modern Botanical Holiday Card Collection Greetings from the garden: the Modern Botanical Holiday Card Collection ushers in the season with a refined take on Victorian botanical prints. With lush styling, Design Aglow transforms elements from 19th century antique illustrations into elegant tidings for your clients' holiday wishes. This vintage-inspired collection hearkens back to the past, but looks forward to the future as your clients spread good cheer (and good style).
So you read our post about the pitfalls of underpricing your digital products. You’ve realized that your image files are not “just pixels,” but the culmination of thousands of hours of coffee, sweat, and tears that you put into honing your craft. And you’ve decided that 2016 is going to be the year that you stop underestimating yourself and start valuing your work (and asking clients to do the same). Awesome. But going from that a-ha moment to actually implementing full-service pricing can be daunting.
About 6 months ago, we realized, largely through conversations with fellow wedding photographers, that our in-person sales (IPS) game was weak. Well, let’s be fair: it was non-existent. We were basically selling some products online, occasionally. Our “viewing and ordering sessions” were not generating good sales numbers.
I fell in love with documenting the stories of couples, when I realized I never wanted anyone else to feel the way my husband and I do about our own wedding images. We describe them as "really nice pictures of other people.” There’s nothing about them that feels authentic.
That’s when my work became more than a pretty picture.