At Design Aglow, we're often approached by brands asking for a feature or to be introduced to our community. We've decided to begin sharing select companies with our readers, in the hope that you'll find their products as useful as we do. While we receive compensation for these posts, we vow never to promote a product just to make a quick buck, but instead align ourselves with companies that share our values of integrity and innovation.
Kraft paper. Cardboard. Burlap. On the face of it, these materials sound hard-working and industrial, but not necessarily...pretty. Which is why Kraft & Jute's collections of packaging solutions, created from these exact materials, register as particularly, unexpectedly lovely: their CD sleeves, corrugated boxes, album covers, print sleeves, and USB packaging elevate ordinary elements into small artisan treasures, objects unto themselves rather than just “wrapping” to discard. Kraft & Jute's stitchwork and attention to detail create products that are worthy of your presentation, and will subtly reinforce your brand presence to your clients.
Making materials traditionally viewed as “crafty” to appear sleek and modern is no small feat; Kraft & Jute's careful designs complement even the most contemporary of studio images. As an example, we paired our Modern Portrait Welcome Packet: Minimalist Edition, with its precise typography and wide open spaces, with Kraft and Jute's natural packaging. The results, we think, are nothing less than stunning: the eco-friendly packaging softens the edges of the Welcome Packet, making it friendly and accessible for a family portrait audience. Replicate this kraft packaging look with the following products: the Presentation Packet, the 11x14” Kraft Print Sleeve, the Corrugated Keepsake Box, and the Burlap USB/Wallet Pouch (check out all its adorable lining options!). We kept our packaging unadorned, but customizing your own products is always a possibility with their online design options.
More about Kraft & Jute: Kraft & Jute creates packaging for photographers, wedding stationery for brides- and grooms-to-be, creative paper and burlap solutions for businesses, and other product lines due to launch in 2013. The business came to life in 2011, as photographer/owner Jessica Lewis designed products to meet her photography packaging needs. With the addition of Melisa Zimmerman to direct the business and development functions, Kraft & Jute has since expanded into creative solutions for businesses and specialty items for weddings. The company's products are purchased by customers across the country and around the world. With a company motto of “Simple & Beautiful,” Kraft & Jute offers naturally-inspired, eco-friendly items, personalized to fit the needs of the customer. The range of Kraft & Jute's many unique items may be viewed at kraftandjute.com.
When you are finished with your photo session or wedding, do you feel a bit like that guy that was recently dragged off the airplane, semi-conscious and bleeding? Because that is basically what it feels like when you’ve lost control of your clients.
The good news is it doesn’t have to be that way. You just need to reclaim the power.
Letting your clients know you’re worth it, and setting early expectations for a fantastic experience.
Welcome packets set the scene for a boutique photography experience and position you as the premier studio in your market. Do you crave this type of bespoke presentation for your art and brand but don’t know where to begin? If that’s the case, let us help you. There are so many benefits you can gain from utilizing welcome packets, and you can absolutely use them to elevate your business.