Personalized and unique packaging has a lasting impression on clients, and shows off the professionalism you strive for everyday. Today's fan share from Lindsay of Lindsay Horn Photography is a great example of beautiful (and informative) presentation. Lindsay shares, "I customized the Client Care Cards to my brand by changing the colors and adding my own images. I printed them through WHCC as 4x5.5 cards and include them along with a hand-written note in every order. It's just that little something extra that helps set me apart from other photographers. I know that I'm taking care of my clients all the way through our final interaction and then some by helping them to extend the life of their investment. My clients always get a look of relief on their faces when I explain that everything they need to know about caring for their artwork is right there in that envelope."
Thanks for sharing, Lindsay! Enjoy your $75 gift code in the shop~
Or, 5 easy ways to create lifelong clients and increase your sales.
You’ve read all the books. You’ve surfed the whole ‘net. But you are still having a hard time convincing clients to spend their hard-earned dollars. They keep opting for your less expensive products, smaller sizes, or “just a few prints.” You’re about to throw your hands up in the air and say, “I give up!”