inside real studios: sara morris photography

inside real studios: sara morris photography

Sara Morris specializes in weddings, and children's, family and high school senior portraits. Having a studio makes it easier, as clients can come in, sit down and see different ways to create and display artwork of their families in their home. Sara's amazing studio gives her clients a better feel for what sort of photographer she is, and she does want her clients to feel comfortable with her”” seeing her space gives them a better feel for how she photographs and what can be done with their portraits. Pre-studio, Sara worked out of her house, bringing items to meetings in coffee shops or clients' homes, but couldn't bring along everything that she would've liked. Now clients can get the full spectrum of what Sara offers. At the end of the day, it feels good to walk away and leave the work in the studio, which gives her the desired separation of business and home life. And now, with all the space she needs for her photography business, Sara can really focus on an essential part of her photography: “Capturing the laughter, the smiles and the tears...Capturing life.” In April of 2009, one of Sara's favorite buildings, “It used to be a stationery store, less than five hundred square feet, but it's perfect for me", was empty. She'd always thought the idea of a studio was a couple years away, however: “I had started to offer so many different products, and it was getting really difficult to meet at coffee shops, etcetera, and share all of the possibilities with my clients for their imagery. I felt like I was cheating them in a way. Plus, my house was starting to become overrun with boxes, print orders, and samples. It was time to find a home for Sara Morris Photography, and it just so happened my ideal space was vacant. It must have been fate.”
While Sara confesses leasing a studio was a scary step, she didn't look back once she took the plunge, and the reward has been more name recognition as well as a fantastic studio. The location mattered, and Sara feels she's found exactly the right neighborhood for Sara Morris Photography in a welcoming place with more of a neighborhood feel; small and independent, rather than big and corporate, and filled with creative types. The building itself is set amongst women's high end clothing boutiques, busy brunch spots, a children's boutique, with art galleries and graffiti murals scattered about, and all in the village of Broad Ripple. The street runs one way along the Broad Ripple canal. During the summer, you can find families feeding the ducks, riding bikes, stopping for ice cream and walking around. Another bonus: “The building also just happens to be roughly two miles from my house. On a nice summer day I can walk or ride my bike to work. I have teased my husband that I am planning on getting a Vespa to get around...we'll see!”
The theme throughout her business, from her logo, to the way she photographs and the items she sells, is the stunning mixture of modern and vintage, and the wide variety of Design Aglow products out there help her make it work. Design Aglow fits very well into the modern portraiture with a vintage flair style she portrays. With so many options, she can always find something to use from her Design Aglow collection.
One wall is dedicated to a large display made up of nine twelve by twelve canvases, a particular favorite manner of showcasing imagery for Sara, as it's versatile enough to allow new canvasses to be swapped out to keep the display fresh for the seasons or for whatever is going on during the year. She's dubbed it “The Favorite,” because it's not only one of hers, but a favorite amongst her clients for their homes.
Sara's used the Objects of My Affection line quickly becoming a favorite in her lovely bay window, which blends perfectly with her antique camera collection as this particular design element frames the portrait in the viewfinder of a vintage camera, thus a frame within a frame. Other Design Aglow products Sara uses: the Inspire Guides on a smaller scale to fit her space; Beautiful Mats bits and pieces taken to make other things; the  Sweet 16 Circles large pictures for clients' homes, and small five by five holiday cards; photo and proof borders to showcase photos, and for 8x8 hardbound coffee table books she uses the Parisian Collection most often to make the pictures more fun. “There are endless possibilities and always something new to be inspired by,” Sara says, a daily visitor to the Design Aglow blog to see how other photographers are using the products and to get ideas.
A mix of talent and shopping stops comprise the Sara Morris brand. While Ellen at Identity Kitchen designed Sara's logo and designed her marketing brochure for portraits, Sara created her own letterhead and the gift certificate using Design Aglow products. For the gift certificates, Morris made adept use of Sweet 16 Circles, and for the letterhead, she used Victorian Grunge Frames.
2009 was a huge year, and Sara hasn't looked back since opening the studio. She says it doesn't feel like she moved, but created a space. “I created a home for my business, rather than moved.” And what a lovely home she's made for her business where her motto, “Capturing the laughter, the smiles and the tears...Capturing life” really comes to vibrant fruition.



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