Each month Design Aglow brings you Studio Policies for Success to make your photography business run smooth as silk while avoiding all too common problems that plague even the most experienced photographers. Feel free to use our recommendations as-is or modified to suit your needs...and you can thank us later *wink*.
The Policy: “The session fee is due in full at the time of booking in order to guarantee your session date and time. You may reschedule this appointment, provided you give us a minimum of 48 hours notice, however we ask that you limit rescheduling to one time only.”
Why it Works: Requiring full payment of session fees at the time of booking ensures that you are investing your time in clients who take the booking seriously, and are not apt to be no-shows. Asking your clients to limit reschedules to a single time avoids continually pushing back an appointment. Appointment delays can lead to a full schedule next month and a gap today, which costs your studio money if you are unable to fill their space. By avoiding repeated delays, you are able to keep your booking cycle in forward motion.
See more Portrait Policies for Success and learn procedures for challenges like strategizing session fees, methods for heading off cancellations and tardiness, how to handle retouching requests, and what the best in the business are doing to sell digital files. Â Key topics provide essential procedural information for before, during and after your sessions.
Or, 5 easy ways to create lifelong clients and increase your sales.
You’ve read all the books. You’ve surfed the whole ‘net. But you are still having a hard time convincing clients to spend their hard-earned dollars. They keep opting for your less expensive products, smaller sizes, or “just a few prints.” You’re about to throw your hands up in the air and say, “I give up!”