create the perfect senior magazine and resource guide
Today's fan share is based on just one of the templates that comes with the Complete High School Senior Marketing Kit. Kristina of Kristina Young Photography shares, "I based my Senior Portrait Guide off of the content from the High School Marketing Kit brochure. I knew I wanted to pull together a comprehensive piece that included everything any Senior (and their parents!) would want to know. But I was stumped on how to pull it all together, and what to include. The 24-page brochure provided me with an "ah-ha" moment and I was able to re-brand, tweak, and add to the content to arrive at a perfectly polished product. I created an online PDF version, as well as a hard-copy magazine that I kept at my studio, and brought with me on consults. This year, I was able to easily replace the images with new Seniors, tweak the content as needed (i.e. changing up packages, adding in what I'd learned the prior year), and voila, another gorgeous magazine!
I've added in elements like A Note to The Parents, The Headshot, Friends & Family, Product Shots, a bit about My Style, Before, During & After (to manage expectations) and What's Next (so they understand how to book). I also created an Important Points (a.k.a the Fine Print) to state up front important details about deposits, scheduling, copyright, Facebook tagging, and ordering deadlines.
I love this product for so many reasons. I love that it spells everything out online for clients that want to have it all in one place, immediately. It's beautiful, professional and polished and there is so much excitement around the cover. I had my intern help me narrow down all the potential covers and when we landed on this year's, we knew it was perfect.Â I also pull elements from all the other templates for use in graduation announcements and invitations as well as just having those designs in my arsenal!"
Thanks so much for sharing Kristina! Your $75 gift certificate to the shop is on its way!
Click here to see the Complete High School Senior Marketing Kit in the shop!
I am beyond grateful I get to photograph intimate destination weddings and elopements all over the world. Besides traveling for photography work, exploring new places with my husband has become a big part of our marriage and something we want to continue for the rest of our lives. My husband’s grandparents are our biggest idols. They have spent over 50 years married, traveling the world together, continuing to explore new places together. Their passion for traveling has led them to occasionally taking their entire family on vacation, most often to an exotic beach of their choice; a tradition we hope to be able continue one day in their honor.
From a very early age I loved taking pictures and looking at them in magazines and books, but the art of photography captured my heart when I was a teenager, on my first overseas trip to Wales. From that point, I began shooting with a little film SLR and having my friend model for me. In college I took some digital photography and visual communication courses as part of my communication studies major, and decided to pursue a career in photography. I became a legal business and took my first paid client at age 20, and it's been quite a journey and adventure over the past nine years.
My business goals have changed a lot over the last few years. This year, my hope is to work on a handful of commercial projects with companies I believe in, and to carve out more time to work on personal projects. Both are important, but I believe growth and your creative voice is developed when you let your imagination run free without the constraints of it being “work.”