create the perfect senior magazine and resource guide
Today's fan share is based on just one of the templates that comes with the Complete High School Senior Marketing Kit. Kristina of Kristina Young Photography shares, "I based my Senior Portrait Guide off of the content from the High School Marketing Kit brochure. I knew I wanted to pull together a comprehensive piece that included everything any Senior (and their parents!) would want to know. But I was stumped on how to pull it all together, and what to include. The 24-page brochure provided me with an "ah-ha" moment and I was able to re-brand, tweak, and add to the content to arrive at a perfectly polished product. I created an online PDF version, as well as a hard-copy magazine that I kept at my studio, and brought with me on consults. This year, I was able to easily replace the images with new Seniors, tweak the content as needed (i.e. changing up packages, adding in what I'd learned the prior year), and voila, another gorgeous magazine!
I've added in elements like A Note to The Parents, The Headshot, Friends & Family, Product Shots, a bit about My Style, Before, During & After (to manage expectations) and What's Next (so they understand how to book). I also created an Important Points (a.k.a the Fine Print) to state up front important details about deposits, scheduling, copyright, Facebook tagging, and ordering deadlines.
I love this product for so many reasons. I love that it spells everything out online for clients that want to have it all in one place, immediately. It's beautiful, professional and polished and there is so much excitement around the cover. I had my intern help me narrow down all the potential covers and when we landed on this year's, we knew it was perfect.Â I also pull elements from all the other templates for use in graduation announcements and invitations as well as just having those designs in my arsenal!"
Thanks so much for sharing Kristina! Your $75 gift certificate to the shop is on its way!
Click here to see the Complete High School Senior Marketing Kit in the shop!
Somebody, somewhere has decided that Sunday & Monday are the days that photographers should be taking off. And we agree that everyone needs time with friends & family, time to catch up on Netflix, and time to do the laundry. But is your work schedule working for you?
When you are finished with your photo session or wedding, do you feel a bit like that guy that was recently dragged off the airplane, semi-conscious and bleeding? Because that is basically what it feels like when you’ve lost control of your clients.
The good news is it doesn’t have to be that way. You just need to reclaim the power.
Letting your clients know you’re worth it, and setting early expectations for a fantastic experience.
Welcome packets set the scene for a boutique photography experience and position you as the premier studio in your market. Do you crave this type of bespoke presentation for your art and brand but don’t know where to begin? If that’s the case, let us help you. There are so many benefits you can gain from utilizing welcome packets, and you can absolutely use them to elevate your business.