Looking for a way to increase every sale this season? Try adding professionally designed holiday cards to each order! Our Holiday Card Catalog has everything you need to get started. Your clients will truly be ‘wowed’ by the clear straight forward manner in which our catalog displays all of their holiday card possibilities, because when it comes to sales presentation is everything. With the attractive display and vast array of options, your clients won’t be able to resist. Increase your sales by as much as hundreds of dollars per-shoot!
Jessie of J. Passon Artistic Portraiture shares her experience with the guide:
"I am so excited to use the Holiday Card Catalog with my clients! Every year I struggle with how best to present card design options to my clients. I have a lower volume of clients who order holiday cards and I like to work extensively with each of them for a very custom card. I never do two cards exactly the same and I am sure to point that out to my clients so that they know their card is totally unique. The more Design Aglow templates I purchase, the harder it is to present all of the design options. I also find myself using other Design Aglow templates for other products that translate well to being used for a card. So I essentially have endless design options that can be overwhelming to show. Enter the Holiday Card Catalog!
I will definitely be using the card catalog to present the multitude of design options I have and more specifically I am using it as a "starting point" collection. A guide to show my clients the design options I have as well as a way to pinpoint their ideal style and card. They can tell me which style and possibly which design specifically stands out to them as "it" for their design. I can then use that as a starting point for creating their custom design.
For presenting the card catalog, I quickly customized it with my branding colors as well as my default fonts. I also used a few Design Aglow text accessories to even further personalize the catalog. I am able to deliver it via PDF through email for those client who want easy and paperless access. Almost all of my clients do their card design via email, so being able to email them the design options without having to take up space on my proofing site with samples is a wonderful perk! For clients who like to have paper in their hands, I can print it out and present it to them in a way that is consistent with how I present all printed products from my studio. It is super easy to use just the pages that I want that feature designs I may have. I can also show clients designs that I do not have, but I will know that I can purchase those templates if needed. Having such a turnkey product is great! One other side perk is that I now have a catalog of many of the Design Aglow holiday card templates and I can keep track of the ones I have purchased and ones I may want to add to my collection!"
As photographers, we’re always on the lookout for new tools that will make our workflow faster and easier (while making our images look their best), and when we found Mastin Labs’ film presets for Lightroom, specifically Fuji Pro, Ilford B&W and Kodak Portra, we knew we had hit gold!
We downloaded and installed all three, and watched the included Getting Started tutorials Edit Your First Image and Using Tone Profiles that hold your hand and walk you through the presets and how they work.
The presets are incredibly easy to use, and quick to apply. And, we love that they are designed to replicate the films that we have known and loved.