How to Get a Jump Start on 2015 Sales

How to Get a Jump Start on 2015 Sales

Does your business hear those crickets chirping in January, February and even March?

If you are like most photographers you get slammed with business during fall, only to have everything come to a screeching halt as Santa heads out to deliver those photo gifts.

So how can you plan for that dead period right after the holidays?

We have a smart and effective way to add some extra cha-ching in your Christmas stocking and to get sessions on the books for those sloooooooow days of winter.

Gift Certificates

We all have those clients that need a gift in a pinch. Hello, every dad everywhere.
Why not be prepared with gorgeous, prepackaged gift certificates lined up and ready for clients to add-on as they come in for fall sessions?

Go the extra mile, take a photo of your beautiful prepackaged gift certificates and post about them on your blog, social media outlets, and even in your newsletter.

What You Need

A Design Aglow Show & Sell Kit (Or your favorite 5x7 frames)
4x6 or 5x7 Blank Gift Certificates
Pretty Packaging

How to Sell

Frame your gift certificates and style them with pretty ribbons and packaging, ready for gifting. Then, stage a photoshoot for your new product. Market your gift certificates and be sure to highlight their thoughtfulness.

Ideas for social media posts:
Treat mom with the beautiful family session she always wanted. Your Studio Photography’s Framed Gift Certificates make the perfect, thoughtful gift this holiday season”.

Need a last minute gift for that special someone? We now offer beautifully framed gift certificates for newborn, maternity, and family photo sessions.

You can offer gift certificates for any amount. You can also make certificates for a specific package (think January mini session), a product (like a framed 11x14 with your session), or a percentage off (30% off sessions before March 2015).

Pre-package your frames all at once for an easy and quick holiday sale! Or give each one as a gift with a purchase over $x so your best clients can give to their friends.




Also in Design Aglow Blog

Get it Together: 10 Steps To Streamline Your Studio For Success
Get it Together: 10 Steps To Streamline Your Studio For Success

0 Comments

If you run a photography business, you may feel like you spend 10% of your time actually creating images and the other 90% juggling endless administrative tasks. And when you’re focused on taking care of your clients, taking care of your business can get pushed to the back burner. But…that needs to stop. Organization isn’t a luxury. A streamlined studio gives you a solid foundation on which to build a successful business. So go ahead and make those brass tacks a priority. Here are the ducks you should get in a row, like, yesterday.

Read More

Save with intro pricing on our new holiday card collections~
Save with intro pricing on our new holiday card collections~

0 Comments

When we think of fall, we think of selling holiday cards. With your studio name on every card, from every client, you know that is super great multiplied marketing for you! Especially when the cards (and your images) are this gorgeous!

Our new collections of holiday card templates feature more than ever: each design includes four different palettes so you can multiply your value too. What’s not to love?

Read More

Peek Inside: Camrin Dengel for AGLOW Magazine
Peek Inside: Camrin Dengel for AGLOW Magazine

0 Comments

We all have the never-ending to do list. We start off hopeful, but as the day unfolds it grows longer. We fall behind. And in an effort to catch up, we become a whirlwind of frantic activity. We put our faith in multitasking as the way to salvage the day’s plan. We think only of what’s next on the list, what’s still on the list, and what on the list can be pushed to tomorrow’s list. THE LIST rules your life.

Read More