Today we’re taking a peek inside the beautiful studio of Angela McLaughlin of Tiny Touch Photography.
In what kind of space is your studio located, and where? Commercial, just outside Washington DC
Square footage 1407
How long have you been there? 1 1/2 years
What makes your studio special?
Our studio was custom designed to create the perfect space not only for capturing unique images, but also for giving clients a spacious, homey atmosphere where they could relax in and take a much needed break. Almost everything that a new mom needs during those first weeks after a baby is born is conveniently at the studio, so there is no stress over forgetting something. Our well equipped kids play room is also a huge hit with new moms with toddlers, giving the new big brothers and sisters somewhere to play and have fun during a newborn session.
How has it helped your business?
Being able to have a large professionally designed space has been wonderful in portraying to my clients the level of luxury that they are receiving when the work with our studio. The mood is set for them the moment they walk through the doors. They are able to see large examples of my work, and be able to roam around and not be clustered into a little room. Many times a clients sees the images of our studio online and fall in love with the idea of working with us.
Do you have any tips for opening a studio?
Be sure that you are currently profitable in your business before looking to open a studio, and are bringing in the amount of revenue needed to stay profitable and cover all of the extra expenses...before making the jump. Have a solid business plan that has set goals and milestones that need to be reached before making the move. The move to a studio is often pricey if there is any construction work that needs to be done as well as expenses like furniture, artwork samples, studio supplies and equipment. Everything adds up very quickly, so having a realistic spending amount before hand will save a lot of heartache. Once you have your studio up and running, celebrate!! Having an open house gives you a lot of publicity and gets the word out quickly.
What products do you sell the most?
In the Washington DC area a lot of clients have small spaces, or are relocating often. Because of this, our books and albums sell very well so they can have a beautiful keepsake of their session without a lot of space commitment. Equally as popular are our gorgeous gallery wrap canvases.
Do you use Design Aglow products in your studio? If so, which product(s), and how have they helped your sales?
I have a bachelors in graphic design but have little time to create my own work, so Design Aglow has been a fabulous tool for me! I have used the products from Design Aglow for the past 5 years, and whenever I am looking for something for my business it's the first place I go.
The products have helped my sales by giving me clean designs that allow the photos that speak for themselves beautifully. The marketing materials have been a great source as well in getting my name out and giving tips to creating a successful business.
*We noticed the desktop background from our Studio Workflow Assistant on Angela's computer and some lovely wall gallery displays from our Inspire Guide.
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