successful marketing on the web and in person: modern minimalist
Have you seen the gorgeous Design Aglow sites for ProPhoto? The Modern Minimalist set is the perfect original, flexible and affordable site to present your photography business with minimal HTML hodgepodge. This design delivers fabulous features, functionality and an incredible visual gallery that effectively showcases your photography. Sleek and cleanly composed, Design Aglow's Modern Minimalist theme projects a confident first impression. The typography and layout are designed to be simple yet highly sophisticated, providing a refined frame for your photography. The theme includes fully customizable PSD templates for all design features, including call to action items, category buttons, logo, contact form image, gallery grid items, grid fallback image, social media icons, and search bar. And as with all Design Aglow's themes, the Modern Minimalist package includes a helpful tutorial to get you started right away! Plus, your beautiful new site will coordinate with our Minimalist Welcome Packet. We've put together everything you need to help your modern wedding brand with original marketing content and templates that guide clients through every step of the process. The clean lines, modern typography, and open spaces give the images room to breathe, and evoke a feeling of bold style. You'll never worry you've missed something because we've included everything from checklists, professional tips, novel tools for upselling, and subtle ways to get your studio name out into today's unique marketplace.
The iPhone camera is an incredibly powerful tool. After learning a few basics, you can start practicing your own skills with what I like to call a “creative exercise régime.” First of all, l always hold my phone horizontally with two hands. I form a "C" with my left thumb and forefinger and tuck the phone into it so it rests on my hand with my middle finger holding it up along the back. Then with my right hand I form a similar backwards C with the phone against the palm of my hand and use my right thumb to take the picture. By having a steady hold on the phone, I eliminate shake. The result is a sharper image.
This past March, my family and I took a road trip from Marietta, Georgia to Charleston, South Carolina. The trip fell during the first few days of spring, and we all dreamed of warmer weather and a nice change of scenery! Our trip started on a Friday and ended the following Monday, but despite it’s brevity, it was an amazing experience!
If you run a photography business, you may feel like you spend 10% of your time actually creating images and the other 90% juggling endless administrative tasks. And when you’re focused on taking care of your clients, taking care of your business can get pushed to the back burner. But…that needs to stop. Organization isn’t a luxury. A streamlined studio gives you a solid foundation on which to build a successful business. So go ahead and make those brass tacks a priority. Here are the ducks you should get in a row, like, yesterday.