capitalizing on the opportunity of extended family sessions
"Dear Photographer, We would like to schedule a session as an anniversary gift to our parents. It will be me, my two siblings, all of our kids, and of course our parents. How much would something like this cost?"
You received the inquiry and you just aren't sure how to respond. Handling extended family session inquires - and shooting the session itself - can pose challenges above and beyond those of smaller, immediate family portrait sessions. And often just working through the logistics can be daunting and cause you to back away from these requests resulting in unbooked sessions and missed opportunities.
We have created an essential roadmap that will assist you in managing the end-to-end process of extended family sessions as well as ready-to-go content that you can brand and immediately use to market and sell these sessions. As an added bonus, we've provided you a “must-have” shot list, a family tree worksheet, and a few posing ideas that will help to ensure you capture everything your clients want and need, and then some!
Special thanks to Rebekah Westover Photography, Fresh Art Photography, Timeless Treasure Photography, Kristina Young Photography and Missy Saunders Photography & Design for the lovely images within our guide.
The iPhone camera is an incredibly powerful tool. After learning a few basics, you can start practicing your own skills with what I like to call a “creative exercise régime.” First of all, l always hold my phone horizontally with two hands. I form a "C" with my left thumb and forefinger and tuck the phone into it so it rests on my hand with my middle finger holding it up along the back. Then with my right hand I form a similar backwards C with the phone against the palm of my hand and use my right thumb to take the picture. By having a steady hold on the phone, I eliminate shake. The result is a sharper image.
This past March, my family and I took a road trip from Marietta, Georgia to Charleston, South Carolina. The trip fell during the first few days of spring, and we all dreamed of warmer weather and a nice change of scenery! Our trip started on a Friday and ended the following Monday, but despite it’s brevity, it was an amazing experience!
If you run a photography business, you may feel like you spend 10% of your time actually creating images and the other 90% juggling endless administrative tasks. And when you’re focused on taking care of your clients, taking care of your business can get pushed to the back burner. But…that needs to stop. Organization isn’t a luxury. A streamlined studio gives you a solid foundation on which to build a successful business. So go ahead and make those brass tacks a priority. Here are the ducks you should get in a row, like, yesterday.