inside real studios: tara swain photography

inside real studios: tara swain photography

Today we take a peek into the studio of Tara Swain of Tara Swain Photography in Paris, Texas.

In what kind of space is your studio located? Residential

Square footage 1800

How long have you been there? 14 months

What makes your studio special? My studio was completely custom designed. We built our current home and moved in, in November of 2010. We built the house around me having my office and studio space upstairs and separated from our home. Building our home was a long process and by the time we moved in my business had already outgrown my studio space. After being in our home for only 3 months, I started working on moving by business into a larger space. We tossed around the idea of renting a commercial property in our downtown area, but we actually live in the country and I didn't like the idea of being tied down to a location 20-30 minutes away that I felt I had to go everyday, since our young daughter stays at home with me during the day. We actually own 18 acres where we built our home and decided after considering every option, that we would just built a custom studio next to our home. Our house sits far off the road and we have a long driveway which turns into a large circle drive. We actually built the studio space about 30-35 yards from our home, on the other side of the circle drive. My studio is completely white (walls, floor and ceiling) with the acceptation of 1 grey and white chevron accent wall that my contractor created for me. I've used chevron with quite a bit of my marketing over the last few years and having a beautiful accent wall as you walk into the studio was something I really wanted. One of the things you will notice about my work is my love of color. This is also obvious when walking into the studio. While we were building, as I would post pictures of the progress, my clients were surprised to see that I was going with an all white color scheme in the studio.. but I knew once I moved all of my props, furniture and images into the studio, it would all come together. The all white allows me a larger window of good, even, natural light as well as a neutral, clean, crisp backdrop when not using other flooring or backdrops while shooting.

How has it helped your business? My new natural light studio has helped me tremendously in growing my business. Not only does it give me a wonderful alternative to our insanely fluctuating Texas weather, but it's allowed me the room to expand and offer so many other options to my clients. I'm able to carry out my large, styled mini sessions throughout the year.. even when it's 109 degrees outside. I'm given numerous hours of amazing natural light during the day which allows my clients a nice window when deciding what time they would like to schedule their session, since the large majority of my client base often live and are traveling from 2-7 hours away. I also have quite a large prop hoard and having the space I need has allowed me to organize and utilize things that I didn't have the space for before.

What products do you sell the most? Canvas wraps, custom announcements and invitations.

Do you have any tips for opening a studio? Make sure it's something that will help grow your business and represents your style and your work, rather than just something your tied down to. I feel like your studio speaks as much for your business as a website or blog does. It should reflect you and the art you create for your clients.

Do you have a great space you would like to share with our community? We would love to hear from you and possibly peek into your world. Simply visit this link and we will guide you through the quick submission process.




Also in Design Aglow Blog

What I Wish I Knew: The Value of Integrity
What I Wish I Knew: The Value of Integrity

0 Comments

Where I am today has greatly been shaped by who I was when I started my photography career yet above everything, I’ve learned the most from the mistakes I made along the way. My story as a photographer started over ten years ago when I was just a teenager. My father bought me my first camera after I had obsessed over videography for some time. My passion for photography grew fast and eventually took over video. After a year of learning, I launched my first business. I was thrown in with the wolves, having no clue what I was doing.

Read More

Sifting Through the Noise of Photography Education
Sifting Through the Noise of Photography Education

0 Comments

We live in an age where education is abundant. No matter what we want to learn about our photography business, from bookkeeping to social media marketing, from posing to shooting manual, there’s a class, a workshop or a guide to teach you! If you’re fairly new to the industry, you might not realize just how incredible this is… even as recently as ten years ago, these kinds of resources were still hard to find.

Read More

What I Wish I Knew: Social Media Popularity Doesn't Always Translate Into Earning A Living
What I Wish I Knew: Social Media Popularity Doesn't Always Translate Into Earning A Living

0 Comments

I started my photography business back in 2007. At times, that seems like a million years ago. Blogs were a really big deal back then. When I would tell people that I had a blog, no one knew what that was. There was one family and children’s photography forum that was popular. If you wanted to know how to do something, you either had to go to one of the very few (almost nonexistent) workshops that were out there, or you had to summon all of your courage to email a photographer you admired. Flickr allows you a glimpse into the people behind the camera so you could gauge pretty well who would or would not answer your emailed questions. It was a very different time for photographers, making it hard for me to answer the ‘what I wish I knew’ question…Things are so different now that it would most likely not be relevant. I do know that many of the newer photographers who I mentor would benefit from knowing what it was like to market yourself back in those days.

Read More