creating a professional first impression

Today we have a lovely fan share from Ali Peterson of Skyy Blue Photography. Ali writes, "Using several elements from the Essential Pre-Session Consult Kit, I was able to complete my Client Welcome Packet. The Client Commitment Guide was altered to include my products and pre-designed wall layouts, as well as an added page for preparation suggestions. I also include the Questionnaire, which I've made a few changes to so that it relates directly to my clients. I like the fact that the 8 page brochure has tons of information in one place. Keeping the price list separate makes it easy to change when my prices change. And the Questionnaire is a great way to get the consultation rolling. The whole package was so easy to match to my brand. It looks great and makes me feel confident in my business. The first client to receive the new welcome packet actually admitted that they were impressed at my level of professionalism. First impressions are key to getting clients to trust and value you, and the Essential Pre-Session Consult Kit gives me the first impression I want."

Thanks for sharing, Ali!

From the shop~

What's worse than spending valuable time shooting only to find your images won't work for what your client has envisioned? How would you like to go into a shoot knowing exactly what your client expects instead of merely shooting images that don't get purchased? Learn to make the most of your time and pre-sell without the pressure! Based on extensive experience, Design Aglow's experts, lead by Laura Novak, will help you to:

• Increase revenue by guaranteeing profitable pre-sales

• Improve processes to make your business more efficient, with a focus on selling the art you are commissioned to create

• Create an effective pre-sales system and quality experience for your clients With field-proven methodology, our extensive 25-page guide also thoroughly directs you through the entire process of pre-sales sessions, including: how to interact naturally with clients of various types and needs; different meeting locations; exceeding sales and session expectations; follow-up email with an FAQ; tips for optimal web presence; and handling investment questions. We even provide a no-fail script/worksheet for your meeting (as well as how to use it), the takeaway in the form of a client commitment guide, and a handy bookmark for taking room measurements.

Expert contributors include: perfect sales with Julia Woods, pre-session pro Laura Novak's business acumen, Joy Bianchi's tips for authentic presence, Kimberly Wylie's practical presentation techniques, and Sandi Bradshaw's decor details. The outcome of a shoot is to create fine art for your clients' home, and we're here to explain how to educate them on why that is such a valuable investment. Whether you're meeting over coffee, over the phone, at a client's home or in your studio, with this generously sized 25-page pre-session guide and included bonus materials, you'll be at your most effective yet, saving workflow, efforts and energy, and exceeding the expectations of your clients.




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