product spotlight - studio newsletters: wedding collection
Keeping in touch with clients is a fundamental way to continue marketing your studio, style, and unique services. Newsletters are simple and beautifully designed vehicles for photographers to reach their target markets, and offer a few distinct advantages.
• Develop and strengthen client-studio relationships
• Generate the potential for immediate buying action, with a minimal initial investment
• Promote your studio image and build a strong reputation at the top of your market
This Wedding Studio Newsletters Collection is specifically designed for the wedding photographer. Graphic and written newsletter materials are included, and the template features a full year (four seasonal issues) of fully customizable mailers, designed for accordion printing or cost-free online delivery. Use the pre-designed materials in your issues, or use as an inspirational guide to integrate your own content. Introduce new wedding photography products or packages, feature recent newlyweds, or simply market your name as a top wedding photographer.
Inside the Studio Newsletters Wedding Collection guide you'll find:
• A comprehensive instruction tutorial designed for wedding photography professionals
• An annual pack of exciting templates (four seasonal issues: winter, spring, summer, and fall)
• Professionally written text, focused on current wedding themes and topics
• Designer graphics
• User-friendly layouts with reserved space for studio logo and other custom graphics
As photographers, we’re always on the lookout for new tools that will make our workflow faster and easier (while making our images look their best), and when we found Mastin Labs’ film presets for Lightroom, specifically Fuji Pro, Ilford B&W and Kodak Portra, we knew we had hit gold!
We downloaded and installed all three, and watched the included Getting Started tutorials Edit Your First Image and Using Tone Profiles that hold your hand and walk you through the presets and how they work.
The presets are incredibly easy to use, and quick to apply. And, we love that they are designed to replicate the films that we have known and loved.
Earlier this year I attended Ben Sasso’s Heck Yeah Photo Camp located in Joshua Tree, CA. I had never been to Southern California, much less explored it’s incredible coast. For as long as I can remember I’ve wanted to look down the coastline of Big Sur or see the Sequoias. After some super last minute travel planning, I found myself with 3 photographer partners for an amazing adventure. We decided we would start at sunrise in Joshua Tree, head south to Salvation Mountain and the Imperial Sand Dunes and then begin our trip north where we would end a week later in San Francisco.